Buraq Kinetic
Seed · AED 3.0M

Buraq Kinetic

Workforce Beyond the Horizon. Infrastructure Behind Modern Logistics. ᯓ ✈︎

“The staffing bench that keeps GCC delivery and warehouse floors fully covered.”

Licensed DXB manpower operator · First Step
Cloud for the logistics workforce · The destination
The Workforce Layer Behind Every Supply Chain
01 Executive Summary

Powering the Workforce
Behind Every Delivery. ☄️

|

What it is

Staffing + software

  • Licensed UAE manpower engine — revenue live month 3
  • Workforce OS layered on live operations
  • Infrastructure, not an agency
The problem

Labour can't flex

  • Peak volumes swing 2–4×; hiring takes 30–60 days
  • 8–15% of frontline labour spend leaks monthly
  • Zero per-worker data across the market
Why now

$89B → $120B

  • GCC logistics $89B → $120B by 2031
  • Fulfilment, dark stores and fleets scaling now
  • Every expansion needs people first
Why investable

AED 3.0M seed

  • AED 3.0M seed · revenue M3 · break-even ~M6
  • EBITDA AED 9.0M by Year 3
  • AED 1.0M held as a recoverable deposit
Why scalable

One playbook × 6 markets

  • Peak-shift utilization 85%+ across sectors
  • One licence playbook × six markets
  • 3,000 workers by Y3Q3 · AED 115M by Year 3
02 The Problem

Logistics companies can scale orders overnight.
They cannot scale their workforce overnight.

Demand moves in hours; workforces move in months. And the hiring wall is only the visible cost — five quieter leaks drain an estimated 8–15% of frontline labour spend (Buraq estimate) every month.

Demand whiplash

Volumes swing 2–4× in peak weeks; headcount is fixed by visa cycles and 30–60 day hiring lead times. Missed peaks are permanently lost revenue.

Attrition & unhappiness

Late salaries and dead-end roles drive 6–10% monthly attrition (operator estimate); daily no-shows of 10–15% force overtime and missed SLAs.

Compliance & payroll weight

Visas, sponsorship, WPS payroll, insurance — every worker is a legal obligation; payroll errors trigger fines, disputes and overnight no-show protests.

Blind, analog supply

Agencies supply bodies, not data: unverified skills, no performance analytics, no demand forecasting — clients pay for both overtime spikes and idle hours.

The Problem · Revenue Leakage Map

1 · Worker skill quality
20–30% productivity variance; errors billed back or churned over.

2 · No performance analytics
No per-worker data — clients absorb underperformance blind.

3 · Poor demand forecasting
Rosters by guesswork pay overtime spikes and idle hours.

4 · Worker happiness ignored
6–10%/mo attrition; ~AED 3,000+ re-mobilisation per exit.

5 · Payroll complexity
WPS errors → fines, disputes, overnight no-show protests.

The compounding bill
Estimated 8–15% of frontline labour spend leaks monthly (Buraq estimate). Recovering half is the value proposition.

03 The Solution

A living bench, deployed in hours — with a named fix for every leak.

Layer 1 · Live at launch

Manpower engine

Pre-verified, trained, uniformed bench across 8 logistics roles — monthly, daily, hourly or seasonal, with contractual replacement SLAs, deployed in 24–72 hours.

Layer 2 · Months 6–18

Compliance & ops spine

Visas, WPS payroll, insurance, training academy, welfare — one central spine; every worker legal and productive from shift one.

Layer 3 · Months 18–30

Workforce OS

Dashboards, worker apps, AI scheduling — every shift of data compounds into software-margin infrastructure no competitor can buy.

The peak-shift engine

Logistics peaks don't overlap — q-commerce evenings, warehouse nights, retail promo days, port cycles, event seasons. One cross-trained bench shuffles across them, targeting 85%+ utilization vs ~65% single-sector norm (assumption). The same worker earns more revenue at the same pay — that spread is Buraq's structural margin and the answer to demand whiplash.

The Solution · Problem–Fit Map

Operator problemBuraq answerMetric we report to clients
Worker skill qualityRole certification before first shiftProductivity vs site baseline
No performance analyticsPer-worker ledger in the client consoleWeekly pod scorecards
Poor demand forecastingCross-client demand engineFill rate ≥ 97% · overtime ↓
Worker happinessAbove-market pay + career ladderAttrition < 4%/mo vs 6–10% norm
Payroll complexityTransparent in-app payroll rail100% on-time WPS · ~0 disputes
Infrastructure publishes its numbers — targets are operating assumptions that become contractual reporting once live.
04 Market & Customers

Riding the GCC's logistics super-cycle.

Labour is 25–35% of logistics operating cost — the largest controllable line. Every new fulfilment centre, dark store and fleet needs frontline people before anything else.

GCC market growth · 2026 → 2031

$40B$80B$120B89120Freight & logistics15.423.0Warehousing & dist.4.26.3Courier, express & parcelUSD billions · grey = 2026, gold = 2031E (Mordor Intelligence / IMARC; CEP & warehousing 2031 extrapolated at cited CAGRs)

Read: the addressable pool grows ~35% in five years — while frontline labour supply stays structurally slow.

Where Buraq deploys · Year 3 target

Y3 demandby segment
3PL & fulfilment 40%Q-commerce 25%Retail & FMCG 20%Ports & industrial 10%Construction & events 5%

Twelve sectors, one shared pain — counter-cyclical sectors feed the peak-shift engine with off-peak demand. Split is a planning assumption.

TAM — Total Addressable Market. The full annual spend Buraq could theoretically serve: GCC frontline logistics labour cost open to outsourced staffing (25–35% labour share × outsourced-eligible roles).

TAM

AED 9–12B / yr — GCC frontline logistics labour spend addressable by outsourced staffing.

SAM — Serviceable Available Market. The UAE + KSA slice Buraq's licence model reaches in its expansion window, across 3PL, e-commerce, retail, food delivery and warehousing.

SAM

AED 2.5–3.5B / yr — UAE + KSA outsourced logistics staffing.

SOM — Serviceable Obtainable Market. Buraq’s Year-3 capture: 2,500–3,000 deployed UAE workers × AED 3,500/worker/month × 12 — 3–5% of SAM.

SOM · Year 3

AED 110–130M / yr — 2,500–3,000 workers across the UAE (KSA revenue begins Y4).

Market sizes: Mordor Intelligence & IMARC (2026). TAM/SAM/SOM and labour-share figures are Buraq assumption-based statistics — tap ⓘ for the logic.
05 Services & Pricing

Every role. Every format.
We pay workers more, keep less — and win on volume.

The workforce bench

Riders
Drivers
Pickers
Packers
Loaders
Sorters
Dispatchers
Supervisors

Formats: monthly dedicated · hourly/daily on-demand · seasonal surge (+15–30%) · managed pods with supervision. Visas, WPS payroll, insurance, uniforms, training and SLA replacements included — one partner, one invoice.

Pay transparency — the worker wins first

Industry practice hides what reaches the worker. Buraq publishes it: above-market packages, on-time WPS pay, visible deductions. Satisfied workers stay (<4% vs 6–10% attrition), show up, and refer — the supply-side moat no marketing budget can buy. The full margin logic lives on the Business Model slide.

Fully loaded worker cost AED 2,690/mo — hover or tap any segment+ AED 810 margin = AED 3,500 bill
Base salary · AED 1,800Accommodation & transport · AED 460Visa, medical & EID (amortised /24 mo) · AED 120Insurance, uniform, welfare & training · AED 140Field coordination (area coordinators, ~1:50) · AED 120Bench float & replacement buffer · AED 50Buraq margin · AED 810

Market Workforce Cost Benchmark — click any role to expand the cost lines

Role · monthly, AED (assumptions)Direct Employer
nnoonaAmazontTalabatLLuluCCarrefour
Outsource Provider
TTransguardTTASCIInnovations GroupRRapidoorG4Gulf G4
Buraq Kinetic
▸ Warehouse Picker & PackerAED 2,950/mo
internal cost · no margin
AED 3,400/mo
~32% provider margin
AED 3,300/mo
GP 800 · 24% margin
Basic salary AED 1,900 vs ~1,500 marketAccommodation & transport AED 290Visa, medical & EID (amortised /24 mo) AED 120Insurance, uniform, welfare & training AED 140Operational / admin allocation AED 50Fully loaded cost AED 2,500Client billing AED 3,300Gross profit 800 · 24%

All figures are assumptions, not contracted prices, and use the same cost taxonomy as the Worker Cost Build-Up (Financial Model slide). Buraq pays the highest basic salary in the column — workers choose Buraq, stay longer, and show up. The margin is deliberately thinner than outsourcers’ ~32%: the difference is the retention moat.

▸ Delivery RiderAED 3,800/mo
internal cost · no margin
AED 4,300/mo
~33% provider margin
AED 4,100/mo
GP 850 · 21% margin
Basic salary AED 2,300 vs ~2,000 marketAccommodation & transport AED 560Visa, medical & EID (amortised /24 mo) AED 120Insurance, uniform, welfare & training AED 140Operational / admin allocation AED 130Fully loaded cost AED 3,250Client billing AED 4,100Gross profit 850 · 21%

All figures are assumptions, not contracted prices, and use the same cost taxonomy as the Worker Cost Build-Up (Financial Model slide). Buraq pays the highest basic salary in the column — workers choose Buraq, stay longer, and show up. The margin is deliberately thinner than outsourcers’ ~33%: the difference is the retention moat.

▸ Order Management ExecutivesAED 4,100/mo
internal cost · no margin
AED 4,800/mo
~34% provider margin
AED 4,600/mo
GP 1,100 · 24% margin
Basic salary AED 2,800 vs ~2,400 marketAccommodation & transport AED 330Visa, medical & EID (amortised /24 mo) AED 120Insurance, uniform, welfare & training AED 140Operational / admin allocation AED 110Fully loaded cost AED 3,500Client billing AED 4,600Gross profit 1,100 · 24%

All figures are assumptions, not contracted prices, and use the same cost taxonomy as the Worker Cost Build-Up (Financial Model slide). Buraq pays the highest basic salary in the column — workers choose Buraq, stay longer, and show up. The margin is deliberately thinner than outsourcers’ ~34%: the difference is the retention moat.

▸ Logistics AssociatesAED 3,200/mo
internal cost · no margin
AED 3,750/mo
~32% provider margin
AED 3,600/mo
GP 870 · 24% margin
Basic salary AED 2,100 vs ~1,700 marketAccommodation & transport AED 300Visa, medical & EID (amortised /24 mo) AED 120Insurance, uniform, welfare & training AED 140Operational / admin allocation AED 70Fully loaded cost AED 2,730Client billing AED 3,600Gross profit 870 · 24%

All figures are assumptions, not contracted prices, and use the same cost taxonomy as the Worker Cost Build-Up (Financial Model slide). Buraq pays the highest basic salary in the column — workers choose Buraq, stay longer, and show up. The margin is deliberately thinner than outsourcers’ ~32%: the difference is the retention moat.

▸ Team LeaderAED 4,900/mo
internal cost · no margin
AED 5,600/mo
~34% provider margin
AED 5,400/mo
GP 1,230 · 23% margin
Basic salary AED 3,400 vs ~2,900 marketAccommodation & transport AED 370Visa, medical & EID (amortised /24 mo) AED 120Insurance, uniform, welfare & training AED 140Operational / admin allocation AED 140Fully loaded cost AED 4,170Client billing AED 5,400Gross profit 1,230 · 23%

All figures are assumptions, not contracted prices, and use the same cost taxonomy as the Worker Cost Build-Up (Financial Model slide). Buraq pays the highest basic salary in the column — workers choose Buraq, stay longer, and show up. The margin is deliberately thinner than outsourcers’ ~34%: the difference is the retention moat.

▸ SupervisorsAED 6,000/mo
internal cost · no margin
AED 6,900/mo
~35% provider margin
AED 6,600/mo
GP 1,440 · 22% margin
Basic salary AED 4,300 vs ~3,700 marketAccommodation & transport AED 420Visa, medical & EID (amortised /24 mo) AED 120Insurance, uniform, welfare & training AED 140Operational / admin allocation AED 180Fully loaded cost AED 5,160Client billing AED 6,600Gross profit 1,440 · 22%

All figures are assumptions, not contracted prices, and use the same cost taxonomy as the Worker Cost Build-Up (Financial Model slide). Buraq pays the highest basic salary in the column — workers choose Buraq, stay longer, and show up. The margin is deliberately thinner than outsourcers’ ~35%: the difference is the retention moat.

Rate cards (assumptions): monthly AED 3,200–3,900 · hourly 28–40 · daily 190–280. Verticals served: e-commerce/3PL, q-commerce & delivery, retail & FMCG, ports & industrial, construction & events.
06 Platform & App Roadmap

Three releases. Each one earns the next.

Phase 1 · by end of Year 1

Recruitment MVP

Multi-country candidates apply in-app: documents, vacant roles, screening questionnaire. The funnel becomes an asset. Client side: workforce requests, live availability, attendance tracking, billing.

Phase 2 · Year 2

Employee layer

Internal opportunities, performance tracking, experience record, career mobility — the retention machine that keeps attrition below market.

Phase 3 · Year 3

Payroll & metrics layer

Payroll visibility, worker metrics, performance dashboards, attendance–payroll–ops integration. The app becomes the OS — and the SaaS sold to clients. Every shift trains the AI scheduler no competitor can buy.

Each phase digitises a process Buraq already runs manually for revenue — sequenced by operating need, not product fantasy.
07 Business & Revenue Model

Manpower pays the bills. The platform builds the empire.

StreamWho pays — and for whatPricing (AED, assumption)Revenue typeMargin — whyLive from
Monthly staffing
One invoice replaces an entire HR, visa and housing operation.
Logistics & e-commerce operators pay a fixed monthly rate per deployed worker — Buraq handles visa, housing, payroll and replacement.3,200–3,900 / worker / moRecurring — the anchor revenue22–26% — staffing economics: bill minus fully loaded worker costLaunch (M3)
Hourly & daily flex
Higher rate per hour compensates the bench that makes it instant.
Clients pay only for hours or days actually worked — used to cover absences and short spikes.28–40 / hr · 190–280 / dayUsage-based28–35% — premium rate for on-demand availabilityLaunch (M3)
Seasonal / peak surge
The peak weeks competitors dread are Buraq’s highest-margin weeks.
Clients pre-book worker blocks for Ramadan, White Friday and sale peaks at a committed premium.+15–30% on committed blocksSeasonal — contracted ahead30–38% — peak pricing on pre-committed volumeLaunch (M3)
Managed pods
The client buys an outcome, not headcount.
Clients pay one team fee for a supervised squad with KPIs — Buraq runs the pod end-to-end.Team fee + performance bonusRecurring + performance upside25–30% — supervision priced in, bonus on resultsM6+
Payroll services
The licence and platform monetised beyond Buraq’s own bench.
Companies with their own staff pay Buraq to run payroll / WPS; hiring clients pay per placement.45–70 / employee / mo · 4–8K / placementRecurring + one-time fees40–70% — software and process, minimal direct costM6–9+
Technology & performance fees
The staffing base becomes the distribution channel for software.
Clients subscribe to the Workforce OS per site, plus a share of measured productivity gains.1,500–5,000 / site / mo + gainshareSaaS — recurring software revenue75%+ — software margins on operational dataM18+

Recurring staffing base

Monthly contracts and managed pods — ~85% of Year 1 revenue, the anchor load that absorbs the bench in troughs.

ⓘ revenue drivers

On-demand & surge

Hourly, daily and seasonal blocks at premium rates — where the peak-shift engine converts bench float into the highest margins.

ⓘ revenue drivers

Services & software

Y3 mixrevenue
Staffing 70%Managed & payroll 20%Tech 10%
ⓘ revenue drivers

The strategic trade

~25% margin vs the industry's 30–35% — the give-back funds above-market worker pay, welfare and retention.

ⓘ strategic rationale

Why lower margin wins

Retention below 4%/mo saves re-hiring cost, keeps trained crews on floors, and compounds the fill-rate reputation clients buy.

ⓘ strategic rationale

Volume is the model

Scale + utilization beat spread: cross-industry peak-shifting makes each worker yield more without charging clients more.

ⓘ strategic rationale
Moat: licence + bench liquidity + worker loyalty + per-shift data → AI scheduling nobody can buy without running the workforce first. Blue-ocean position: we compete on outcomes, not rate-card price. Every card above opens a strategic drill-down.
08 Operational Blueprint

A machine that turns applicants into billable, reliable shifts.

i · Source

Recruit

Ethical channels, referrals, verified documents.

ii · Legalise

Visa & onboard

Sponsorship, medical, EID, insurance, WPS.

iii · Prepare

Train & equip

Role certification, safety, uniforms, app.

iv · Deploy

Match & dispatch

Allocation to sites; live ETA & attendance.

v · Manage

Supervise

1 supervisor : 20–25 workers; KPI reviews, payroll, welfare.

vi · Guarantee

Replace

Bench liquidity covers absence within SLA.

The bench principle

8–12% of the workforce is paid float. It looks like idle cost; it is the product — instant replacements and surge capacity are what clients pay premiums for.

Compliance by design

Dedicated PRO & compliance officer from day one; every worker WPS-paid, insured, audit-ready. In UAE manpower, compliance is the licence to operate.

Who we serve & deploy

The 3PL ops director drowning in Ramadan ramp; the dark-store lead fighting rider churn; the picker who wants legal sponsorship, on-time pay and a path to supervisor. Worker experience is strategy — the best-treated bench is the supply-side moat.

09 Go-To-Market & Sales

Land with the surge. Expand with the floor.

Land

Solve one painful shift

Enter via surge and replacement pain — a Ramadan block, a 48-hour ramp. Small commitment, fast proof.

Prove

Publish the numbers

Fill rate, attendance %, deploy speed reported weekly — data-backed reliability converts pilots into contracts.

Expand

Take the whole floor

10 flex workers → managed pods → multi-site monthly contracts → payroll & platform attach.

First 90 days · Dubai

8–12 anchor conversations from founding network → 5 paid pilots → 3 monthly contracts → 150 workers deployed by M4. Channels: founder-led enterprise sales, free-zone communities (Dubai South, JAFZA, DIP), Seamless & Gulfood tracks, proof-based LinkedIn case studies, client + worker referral flywheels.

Sales economics

Pipeline: audit → 2-week paid pilot → contract → pod expansion. Cycle 3–10 weeks. Target CAC < AED 8,000 vs first-year gross profit AED 350,000+ per mid-size account (40 workers × AED 810 GP/mo — assumption). Referrals keep blended CAC falling as logos land.

10 Competition & SWOT

Agencies can't build software.
Apps can't sponsor visas. Buraq does both.

Six camps compete for this spend — traditional agencies, labour-supply firms, outsourced ops, recruiters, workforce tech, and in-house models (who become clients, not rivals). None owns the whole stack.

Traditional agenciesOutsourced opsGig / shift appsBuraq Kinetic
What you actually getA CV supplier — finds people, you employ themYour whole operation handed to a contractorAn app that broadcasts shifts to gig workersA ready, employed, insured workforce on demand — plus the software running it
Speed of deploymentDays to weeksMonths to contractHours — but unverified strangersHours — verified, trained, insured
Legal & visa complianceYou carry visa & sponsorship riskContractor-bound, inflexibleGrey-zone; client exposureBuraq is the licensed sponsor — zero client exposure
Worker reliabilityMarket-floor pay → churnMarket-floor pay → churnNo-shows are the normAbove-market pay · <4% monthly attrition target
Recurring staffingOne-off placementsYes, rigid annual termsShift-by-shift onlyMonthly contracts + flex on the same bench
Payroll & attendanceNot their problemOpaque, contractor-runVariable, dispute-proneWPS payroll + in-app attendance, client-visible
Technology & analyticsNoneSingle-site reportingRatings onlyPer-worker ledger + demand forecasting engine
Replacement capacityRestart the searchWait for the contractorRepost and hopeBench-backed same-day replacement
Peak-demand handlingCannot surgeFixed capacitySurge pricing, no guaranteePre-committed surge blocks from a shared bench
GCC scalabilityEmirate-boundContract-by-contractApp without a legal spineLicence playbook × 6 markets + one Workforce OS
Strengths

Licensed spine + deposit capital · founder ops DNA · cross-industry bench · above-market worker proposition.

Weaknesses

Working-capital intensity · thin margins by design · single-market start · unproven brand until logos land.

Opportunities

$89B→$120B super-cycle · analog-agency consolidation · KSA giga-projects · SaaS attach on captive base.

Threats

Regulatory shifts · wage inflation · incumbents copying pricing · funded gig app buying a licence. → Risks slide.

11 Financial Model · Unit Economics

Unit economics you can count on a warehouse floor.

AED 3,500
Blended bill rate / worker / month (assumption)
AED 2,690
Fully loaded worker cost / month (assumption)
~23%
Gross margin · AED 810 / worker / month
~320
Workers at operating break-even (~AED 1.12M/mo revenue)

Revenue ramp · base case — the 36-month build

3M6M9M12MYear 2Year 3break-even M83,000 · Y3Q3M3M12M24M362.86.911.1Gold bars: monthly revenue (AED M) = deployed workers × AED 3,500 + services/SaaS attach · Teal line: monthly gross profit at AED 810/worker contribution · workers M12: 800 · M24: 1,900 · M33: 3,000 (held) · break-even M8 (~320 workers) · base case
Worker cost build-up (monthly)AED
Base salary (UAE market-aligned)1,800
Accommodation & transport460
Visa, medical, EID (amortised /24mo)120
Insurance, uniform, welfare, training140
Field coordination (area coordinators, ~1:50)120
Bench float & replacement buffer50
Fully loaded cost2,690

Fixed opex & break-even

Fixed opex ~AED 260K/mo (Y1) covers the 11-person core, office, tech and S&M — fully absorbed by ~320 deployed workers (260,000 ÷ 810). Beyond that point every additional worker is contribution. Opex scales to ~AED 780K/mo (Y2) and ~AED 1.4M/mo (Y3, incl. KSA) while falling from 20% to 9% of revenue — the operating-leverage proof.

12 Growth Forecast & Scenario Engine

Cost, revenue, profit — and the month they cross.

Three curves, four levers, one break-even line.

Month-on-month cost, revenue and profit for the selected scenario — the gold band marks the break-even month.

Revenue / moTotal cost / moProfit / mo

Lever 1

Client conversion pace

Best 1.2× · Base 1.0× · Cons 0.7×

ⓘ sensitivity impact
Lever 2

Wage inflation

Best 0.98× · Base 1.0× · Cons 1.03×

ⓘ sensitivity impact
Lever 3

Fill rate delivered

Best 98% · Base 97% · Cons 94%

ⓘ sensitivity impact
Lever 4

Receivable days

Best 35 · Base 45 · Cons 60

ⓘ sensitivity impact

Unit Economics Dashboard · 3 years

Revenue/worker AED 3,500 → 3,546/mo · GP/worker 810 → 836 · gross margin 23.1% → 23.6% · workforce 800 → 3,000 · annual gross profit AED 3.5M → 26.2M.

ⓘ full YoY dashboard

Organizational Cost View · 3 years

Twelve central functions grow 16 → 50 heads; management payroll run-rate AED 246K → 782K/mo (EOY) with the 20% annual appraisal applied from Year 3 (×1.20, Y1–Y2 cohort only; new Y3 hires at approved bands) with ramp costs allocated evenly, held inside G&A + ops overhead. Pod supervisors (1:22) are client-billed roles in direct cost; area coordination is the explicit AED 120/worker line inside the 2,690.

ⓘ function-by-function view
Multiplier-style scenario engine applied to the canonical model — levers monitored monthly, reforecast quarterly. The dashboards above are derived from the same model as the P&L and cash bridge.
13 P&L Summary

Year one proves it. Years two and three pay for it.

30M60M90M15.3MYear 160.5MYear 2111.0MYear 3AED millions · revenue = stack height · Y1 turns EBITDA-positive from month 6 (deployment starts M2; management hiring phased with the ramp) · no debt anywhere in the plan
Direct workforce costOperating expensesEBITDA
AED millions · baseY1Y2Y3
Revenue15.360.5111.0
Direct cost of revenue (AED 2,690 / worker / mo)11.746.484.9
Gross profit (margin)3.5 (23.1%)14.1 (23.3%)26.2 (23.6%)
Operating expenses (incl. management appraisal)3.38.617.2
EBITDA (margin)0.3 (1.8%)5.5 (9.1%)9.0 (8.1%)
Net profit (after D&A, interest, 9% UAE CT)0.04.47.2

Quarterly build-up · staff & capex · through Y3Q4

Deployed workers 60 → 3,000 · client sites 5 → 80 · management team 6 → 50 (team plan held at full strength; Y3 build covers AIN, ROE and KSA setup) · cumulative capex AED 3.05M over three years. Overhead loading falls 36% → 14% of revenue — honest leverage at the conservative cap.

ⓘ open full quarterly table

Quarterly P&L · the financial backbone — click any ▸ header to expand its line items

AED millionsY1Q1Y1Q2Y1Q3Y1Q4Y2Q1Y2Q2Y2Q3Y2Q4Y3Q1Y3Q2Y3Q3Y3Q4
▸ REVENUE
Warehouse Staffing0.301.232.083.264.736.147.568.669.9211.5813.6214.18
Last Mile Staffing0.230.961.622.543.674.785.886.747.729.0010.6011.02
Operations Staffing0.130.550.921.452.102.733.363.854.415.156.056.30
Payroll Services0.000.000.000.000.000.070.100.130.170.180.230.28
SaaS Revenue0.000.000.000.000.000.000.000.000.000.160.200.24
TOTAL REVENUE0.672.734.627.2510.5013.7216.9019.3822.2226.0730.7032.02
▸ COST OF REVENUE
Employee Salaries0.341.402.383.735.407.028.649.9011.3413.2315.5716.20
Field Coordination (area coordinators)0.020.090.160.250.360.470.580.660.760.881.041.08
Accommodation0.060.250.420.660.961.251.541.762.022.352.772.88
Transportation0.030.110.180.290.420.550.670.770.881.031.211.26
Visa & Medical0.020.090.160.250.360.470.580.660.760.881.041.08
Insurance0.010.030.050.080.120.160.190.220.250.290.350.36
Uniforms0.010.020.040.060.090.120.140.170.190.220.260.27
Recruitment Cost0.010.040.070.100.150.200.240.280.320.370.430.45
Operations Cost (incl. services delivery)0.010.050.090.140.210.300.380.440.520.670.800.86
TOTAL COST OF REVENUE0.512.103.555.578.0710.5212.9614.8517.0219.9323.4624.44
GROSS PROFIT0.160.631.071.682.433.203.944.535.206.147.247.58
Gross Margin %24%23%23%23%23%23%23%23%23%24%24%24%
▸ OPERATING EXPENSES
Sales & Marketing0.080.100.110.130.180.240.330.380.500.540.580.62
Technology0.060.070.080.090.120.160.220.260.340.370.400.43
General & Administrative (G&A) — incl. management payroll0.380.430.510.570.801.051.451.702.222.402.582.75
Operations Overhead0.130.150.180.200.280.360.500.590.770.830.890.95
TOTAL OPERATING EXPENSES0.650.750.880.971.381.812.502.933.834.144.444.74
EBITDA-0.49-0.120.190.711.051.391.441.601.372.002.802.84
EBITDA %-73%-4%4%10%10%10%9%8%6%8%9%9%
▸ EBITDA → NET
Depreciation0.060.060.060.060.170.170.170.170.280.280.280.28
Tax (UAE CT 9%, booked Q4)0.000.000.000.000.000.000.000.400.000.000.000.68
NET PROFIT-0.55-0.180.130.640.881.211.271.021.091.732.531.88
Net Margin %-83%-7%3%9%8%9%8%5%5%7%8%6%

One-time setup · Dubai

RTA deposit AED 1.0M · licensing & legal 150K · office fit-out 120K · Workforce OS v1 250K · first-150 mobilisation 450K → ~AED 1.97M one-time, of which 1.0M is recoverable.

ⓘ full setup table

Steady-state fixed opex (monthly)

Core team 150K · office 25K · tech run-rate 25K · sales & marketing 35K · welfare & ops base 20K · contingency 10K → ~AED 217K → 325K/mo (phased with hiring), covered by ~308 deployed workers (crossed M6).

ⓘ full opex table
Y1 = Dubai ramp from M2 (avg ~363 deployed, EBITDA-positive from M6, revenue 15.3M) · Y2 = Dubai + Sharjah densification (SHJ Y2Q4, no new deposit) (avg ~1,433, EBITDA 5.5M) · Y3 = AUH launch Y3Q1, UAE-wide scale to the 3,000 cap, KSA setup Y3Q4 (avg ~2,608 + services/SaaS, EBITDA 9.0M with the first 20% appraisal applied). Margin ramps 23.6% → 24.8% on services mix — one model drives every number.
14 Cash & Funding Bridge

Every dirham has a job. Here is the bridge.

1M2M3M+3.00Seed raise−1.51Deposits & licensing−0.77Net ops & capex M1–40.72Cash at M4+0.70Receivables booked1.42Position incl. ARAED millions · months 1–4 only (the seed-landing window) · M4 cash 0.72 is the end of this bridge, not the trough — cash then glides to its monthly low of 0.09 in M11 (quarter-end 0.14, Y1Q4) · no debt · reconciles to the monthly cash plan and the quarterly chartⓘ bridge mechanics
4M8M12MY1Q1Y1Q2Y1Q3Y1Q4Y2Q1Y2Q2Y2Q3Y2Q4Y3Q1Y3Q2Y3Q3Y3Q4trough 0.14 (Y1Q4) · monthly low 0.09 (M11)Series A · Y3Q3— Closing cash · ╌ Cash required next quarter = next-quarter opex + capex + due deposits − certain gross-profit cash inflows, floored at AED 0.— Excess reserve = closing cash − next-quarter requirement — positive in every quarter: fully self-funded on equity alone. Quarter-end trough 0.14 (Y1Q4); the intra-quarter monthly low is 0.09 in M11 — both views reconcile. AED millions.No debt, no facility, no interest. Deployment starts M2; management hiring is phased with the ramp; AUH launch + AED 1.0M deposit moves to Y3Q1. Funding: seed 3.0 (Y1Q1) · Series A 6.7 (Y3Q3).ⓘ trough & liquidity levers

Quarterly cash & funding table · through Y3Q4

Full 12-quarter bridge: operating P&L, capex, phased visa / licence / emirate deposits (DXB, AUH, SHJ, KSA), funding injections, cumulative position, trough and turn-positive quarter — with the levers an investor can pull. Quarter-end trough AED 0.14M (Y1Q4) with a monthly low of AED 0.09M at M11; EBITDA-positive from M6; never negative in any month or quarter, with no debt at all; closing cash builds to AED 12.3M by Y3Q4.

ⓘ open quarterly table

Series A bridge

Seed carries Buraq to ~800 workers and an ~AED 34M staffing run-rate; operating cash then funds UAE densification. Seed and operating cash carry Buraq through the UAE build-out — SHJ (Y2Q4), AIN (Y3Q2) and ROE (Y3Q3) deposits are self-funded. Series A (indicatively AED 6.7M at Y3Q3, 10% post-money, illustrative) funds KSA setup (Y3Q4) and regional growth. KSA is not treated as live before Y3Q4.

Trough: 0.14M quarter-end (Y1Q4), 0.09M monthly low (M11) · EBITDA-positive from M6 · fully self-funded on seed 3.0 + Series A 6.7 — no debt, no facility, no interest · every figure synchronized with the P&L, unit economics and scenario views. Each card opens the full mechanics.
15 Risks & Mitigation

Eyes open. Playbook ready.

RiskReality checkMitigation
Regulatory & licensing shiftsUAE labour rules evolve; deposits can changeDedicated PRO + counsel; compliance-first design; deposit funded upfront
Client concentrationEarly revenue leans on a few anchorsCap any client at ≤30% of deployed workers by M6; three-sector spread
Worker attrition & wage inflationFrontline churn is structural; wages driftAbove-market pay + bench float priced in; quarterly rate-card reviews
Receivables & cash cycle30–60 day terms vs monthly WPS payrollWorking-capital float carried in the raise (no debt); surge-block advances
Platform executionSoftware builds can driftMVP digitises live operations only; staffing P&L survives regardless
KSA entry complexitySaudization & different sponsorship rulesPhase 3 via local partner/JV with proven UAE playbook and reference clients
16 Rollout Roadmap

One playbook. Six markets.

Phase 1 · M1–12

Dubai — prove the machine

Licence live, RTA deposit placed. First cohort deploys M2; 200 workers by M4 → 800 by M12. Break-even ~M6 (~308 workers), then disciplined, conservative scale. AED 34M run-rate exiting Y1.

App Launch · M12

Recruitment MVP live

Multi-country candidates apply, upload documents and screen in-app — the funnel becomes an asset and the OS gets its first real users.

Phase 2 · M13–24

Abu Dhabi & Sharjah

AUH launch Y3Q1 → ramp Y2Q3; SHJ launch Y2Q4. RTA deposits (AED 1.0M per location, refundable) placed with each launch from operating cash — no borrowing. 1,900 deployed by M24.

Phase 3 · M25–33

UAE completion

SHJ ramp Y3Q1 → Al Ain Y3Q2 → rest of emirates (ROE) Y3Q3 — one RTA deposit per launch (AED 1.0M each, refundable). Full-UAE bench reaches the 3,000-worker cap by Y3Q3.

Phase 4 · M34+

KSA setup → the wider GCC

KSA setup lands Y3Q4 (Saudization-aligned JV, AED 1.5M, Series A-funded) — revenue from Y4. Qatar, Kuwait, Bahrain, Oman follow platform-led. 3,000 deployed, AED 115M revenue by Y3.

M4 · 150 workers
M7 · break-even
M12 · 800 workers · app launch · AED 34M run-rate
M18 · OS pilots · self-funded scale
M33 · Series A (Y3Q3)
M36 · 3,000 workers · AED 115M
17 Investment Ask

AED 3,000,000 —
licence, launch, and the first 250 workers funded.

Use of funds

RTA deposit & licensing req.
1,000,000
Core team · 4 months
480,000
Worker mobilisation · 150+
450,000
Payroll float / working capital
380,000
Workforce OS · v1 build
250,000
Licensing, legal & compliance
150,000
Office setup & fit-out
120,000
Sales & marketing
120,000
Contingency
50,000
AED · bars scaled to the 1.0M deposit line.

What AED 3.0M unlocks

Licensed & deposit-secured Dubai operation · 150 workers across 6–10 clients by M4, funded path to 250 by M6 · replacement-SLA reputation · OS build on live shift data · ~AED 525K monthly billing exiting M4, break-even ~M6 → a de-risked, data-rich Series A story for KSA.

Downside protection & expansion deposits

AED 1.0M of this raise is a recoverable regulatory deposit — capital preserved, not burned. As Buraq expands, only DXB (Y1Q1) and AUH (Y3Q1) carry an AED 1.0M regulatory deposit — AED 2.0M of refundable capital in total. UAE legal has confirmed that SHJ, AIN and ROE launch under the existing licensing structure with no additional deposits, keeping expansion capital-light and funded entirely from operating cash. Revenue starts M3; the WC float and credit line keep the planned trough above zero.

Cash plan · first 4 months & quarterly outlook

M1 close 1.58 → M2 1.25 → M3 0.96 → M4 0.72, then a controlled glide to the year low of 0.09 at M11 before M12 turns positive (quarter-end 0.14) (AED M) — deposits land first, opex is metered, and collections begin M4–5. Position incl. receivables at M4: ~AED 1.05M.

QUARTERLY VIEW · Y1Q1 → Y3Q4 — OPERATING PROFIT & EXCESS CASH RESERVE (AED M)

48120.960.420.210.140.300.901.552.642.173.1011.5012.34ProfitReserveY1Q1−0.500.42Y1Q2−0.120.21Y1Q30.190.14Y1Q40.700.14Y2Q11.050.30Y2Q21.390.90Y2Q31.441.55Y2Q41.602.17Y3Q11.372.17Y3Q22.003.10Y3Q32.8011.50Y3Q42.8412.34■ Operating profit (GP − fixed opex, P&L) · ■ Excess cash reserve (closing − next-Q requirement, Cash Bridge)— Closing cash · AED M · quarterly · base case · funding: seed 3.0 (Y1Q1) · Series A 6.7 (Y3Q3) · no debt, no facilityReserve positive in every quarter — self-funded by design · hover, tap or focus any bar for period, category, exact AED amount and formulaⓘ month-by-month table
18 Cap Table & Investor Returns

A seed structured for credible multiples, not fantasy.

Post-seedillustrative
Founders 76%Seed 20%ESOP 4%

AED 3.0M for 20% → AED 15M post-money (illustrative; final terms at close). ESOP grows to 10–12% by Series exit.

ⓘ valuation & dilution logic
Return frame · Y30.8×1.2×1.6×
Value (AED 111M revenue)89M133M178M
Seed stake (18.0% post-Series A)16.0M24.0M32.0M
Seed MOIC5.3×8.0×10.7×
ⓘ multiples & IRR in commercial terms

Why this seed is protected

AED 1.0M is a recoverable deposit. Revenue starts M3, break-even ~M6. The downside case is a profitable staffing business; the upside is workforce infrastructure with software economics — the platform layer argues for the upper multiple band.

ⓘ entry, exit & what can change
Illustrative assumptions — not a term sheet

Round-by-round mechanics

Ownership by round · % of fully diluted shares (illustrative, assumptions)

95%Formation76%20%Post-seed68.4%18.0%10%Post-Series A■ Founders ■ Seed ■ ESOP ■ Series A · % of fully diluted shares
RoundRaisePre-moneyPost-moneyNew investor %Existing after
Seed (Y1Q1)AED 3.0M12.0M15.0M20.0%×0.80 of pre-round stake
Series A (Y3Q3, illustrative)AED 6.7M60.0M66.7M10.0%×0.90 of pre-round stake
The mechanics
Post-money = pre-money + raise · New investor % = raise ÷ post-money · Every existing holder is diluted ×(1 − new %)

Share logic (illustrative, consistent throughout): 1,000,000 shares pre-seed (founders 950,000 · ESOP 50,000). Seed issues 250,000 new shares → 1,250,000 total → 20.0%. Series A (10% post-money) issues 138,889 → 1,388,889 total → seed becomes 250,000 ÷ 1,388,889 = 18.0%. All ownership figures in this deck are percentages of fully diluted shares — no unit or nominal-share shorthand is used.

Paper value · not a realized return

Seed return framing over 3 years

Funding round economics — conservative / base / upside, dilution included

12M24M36MPost-A 12.0 · 4.0×Seed 3.010.7×8.0×5.3×Seed closeY3Q3 · Series AY3 goalPAPER VALUE — NOT A REALIZED RETURN
MilestoneSeed stakeImplied company valueSeed holdingPaper MOIC
Seed close (Y1Q1)20.0%15M (post)3.0M1.0×
Post-Series A (Y3Q3)18.0%66.7M (post)12.0M4.0×
Y3 · conservative (0.8× rev)18.0%89M16.0M5.3×
Y3 · base (1.2× rev)18.0%133M24.0M8.0×
Y3 · upside (1.6× rev)18.0%178M32.0M10.7×
The formula
Paper MOIC = implied seed-holding value ÷ AED 3.0M invested · holding value = implied company value × 18.0% post-A stake

Paper value, not cash: no exit is assumed or guaranteed. Includes Series A dilution (10% new, Y3Q3) and the 5% ESOP set pre-seed; no later rounds, preferences or pool top-ups modeled. Y3 values mark AED 111M base revenue at 0.8–1.6× staffing multiples — the same frame as the returns table above.

Framework marks staffing at 0.8–1.6× revenue; the platform layer argues the upper band. Each card opens the return mechanics.
19 Investor Return Pathways

From equity to liquidity — four potential pathways

How owning Buraq equity can create investor value — through rising valuation, strategic secondary liquidity, profit distributions, or a major exit event. Illustrative pathways — subject to company performance, financing terms, cash availability, shareholder approvals, market conditions, and exit execution.

Valuation Growth Paper value

Equity becomes more valuable as company valuation increases — unrealized until liquidity.

60M120M180MSeed close · Y1Q1Post-money 15.0M · stake 20% → paper 3.0MSeries A · Y3Q3Post-money 66.7M · stake 18.0% → paper 12.0MY3 frames (0.8/1.2/1.6× revenue, AED 111M base)89 / 133 / 178M → stake paper 16.0 / 24.0 / 32.0MImplied stake value = company valuation × diluted ownership (18.0% after Series A)Conservative / base / upside branches · all figures are paper value, not realized cashUnrealized until a liquidity event or approved secondary · later valuations are illustrative

Strategic / Series Exit Illustrative

Part or all of a stake may be sold to a new investor in a future round or strategic transaction.

Seed close20.0% stakeSeries A · Y3Q3diluted to 18.0%Secondary salesell 25% of holding = 4.5% of companyLater round / strategicfull-exit optionProceeds ≈ AED 3.0M at the Series A price (66.7M post) ≈ 1.0× capital returnedRetained stake 13.5% — paper ≈ AED 9.0M at the same pricePrimarynew money into the companySecondaryexisting holder sells sharesStrategicstrategic party invests / acquiresFull exitsells all or most of the stakeIllustrative secondary or strategic liquidity scenario — rounds do not create liquidity by themselves.Any sale requires a willing buyer plus board and shareholder approvals.

Dividends Assumption

Proportional share when 70% of distributable profits are paid out from Y3Q1 — cash and governance permitting.

Distributable profit (Y3, after D&A & tax) AED 7.22M → 70% pool 5.05M · starts Y3Q1Distributableprofit 7.22M70% payout pool5.05M · 30% retainedSeed investor 18.0%receives 0.92MQuarterly payout (AED M) · guard: pay only if closing − dividend ≥ next-Q requirement + 1.0M reserveY3Q1paid 0.76investor share 0.14Y3Q2paid 1.21investor share 0.22Y3Q3paid 1.75investor share 0.32Y3Q4paid 1.32investor share 0.24Dividend = distributable profit × 70% × ownership (18.0%) · with no debt, the appraisal from Y3 and phased hiring, the cash guard is met comfortably and all four quarters payIllustrative overlay — the core plan retains 100% of profit; adopting it would reduce closing cash accordinglyNot contractual: subject to profitability, reserves, working capital, legal & tax requirements,board and shareholder approvals, and financing terms

Acquisition / IPO Illustrative

A major liquidity event converts paper value into realized proceeds.

TodayScale & densifyRegional platformExit windowliquidityConservative 0.8×exit value 89Mstake 18.0% → 16.0M · 5.3×Base 1.2×exit value 133Mstake 18.0% → 24.0M · 8.0×Upside 1.6×exit value 178Mstake 18.0% → 32.0M · 10.7×Exit-value scenarios — revenue-multiple frames on Y3 revenue 111.0M · acquisition or IPOImplied exit value = exit valuation × fully diluted ownership (18.0%) · MOIC = value ÷ AED 3.0M investedPaper before exit — realized only on a completed transactionIllustrative only — no exit is guaranteed · transaction costs, preferences and taxes not modelled
Equity ownership→Operating growth→Valuation creation→Liquidity or distributions
INVESTOR LENS — SEED HOLDER VIEW
Seed investmentAED 3.0M · Y1Q1Model
Seed ownership at close20.0% (250,000 of 1,250,000 shares)Model
Stake after Series A (Y3Q3)18.0% fully dilutedModel
Implied paper value at Series AAED 12.0M (18.0% × 66.7M post)Paper value
Dividend policy70% of distributable profit from Y3Q1, cash-guardedAssumption
Y3 illustrative investor dividendsAED 0.92M cumulativePotential cash
Paper MOIC (base frame)8.0× (AED 24.0M ÷ 3.0M)Paper value
Every model-derived figure above reconciles to the cap table, P&L and cash bridge in this deck. Paper value is not cash; potential dividends are an illustrative overlay on a plan that otherwise retains 100% of profit; secondary sales require willing buyers and approvals; acquisition and IPO outcomes are aspirational frames, not forecasts.
20 Vision · Why This Wins

Every parcel in the GCC is carried
by a pair of hands. Buraq supplies the hands —
and the intelligence behind them.

Staffing gets us in the building. Compliance keeps us there. The platform makes us impossible to replace. In five years, when a GCC logistics operator plans a peak, opens a dark store, or launches a city — the first system they open is Buraq.

Revenue from month three

A hero business with real cash flow — not a burn-and-pray marketplace.

A moat that deepens

Licence + bench + worker loyalty + data: each layer harder to copy than the last.

A region-sized prize

Six markets, one playbook, and a workforce OS with GCC-wide pricing power.

✦ The Kinetic Effect
Dubai · HQRiyadhMumbaiKarachiManilaNairobiCairoDhakaLondonGold corridors: established sourcing markets feeding the UAE platform · teal: KSA expansion (Y3Q4 setup, revenue from Y4)Every corridor is licence-gated and quality-scored by the Workforce OS.THE KINETIC EFFECT — ONE PLATFORM, GLOBAL SUPPLY, GCC DEMAND

Buraq Kinetic · Buraq Staffing — The Workforce Intelligence Network
Seed round · AED 3,000,000 · Dubai, UAE